The Benefits of Heated Tobacco Sticks
As an adult smoker, the best decision you can make is to quit cigarettes altogether. However, for those who choose to continue using tobacco, there are better alternatives to continuing to smoke conventional cigarettes, such as heated tobacco products. It's important to note, though, that heated tobacco products are not risk-free and still contain nicotine, which is addictive.
Just as diverse as traditional cigarettes, TEREA™ tobacco sticks come in a variety of flavours and blends to complement your preferred taste and intensity. With 9 different TEREA flavour variants, you have an array of options, from classic, aromatic and menthol tobacco blends. You can explore and find your perfect match with the Flavour Advisor Tool to navigate the world of heated tobacco.
Unlike traditional smoking methods and vaping systems, IQOS ILUMA™ uses a SMARTCORE INDUCTION SYSTEM™ (https://za.iqos.com/iluma-smartcore-induction-technology) to heat tobacco within the TEREA tobacco sticks designed to release the taste of real tobacco.
How Heated Tobacco Sticks Build the Bridge Between You and Your Loved Ones
Cigarettes expose others to smoke – IQOS ILUMA™ doesn't.
IQOS ILUMA doesn’t produce smoke or second-hand smoke. IQOS produces a tobacco vapor that contains significantly less harmful chemicals*, resulting in less impact on the air around you and others compared to cigarette smoke.
| IMPORTANT INFORMATION: IQOS ILUMA is not risk-free for you or others around you. |
* Reductions in levels of the 9 harmful chemicals the World Health Organization recommends to reduce in cigarette smoke, which do not include nicotine.
The Tar Tale Decoded
Tar is the residue from smoke after a cigarette is burned at high temperatures. Cigarettes produce tar - IQOS ILUMA doesn’t. IQOS ILUMA does not produce tar because it heats tobacco instead of burning it. It generates an aerosol residue that is fundamentally different from tar and consists of significantly lower levels of harmful chemicals. *
| IMPORTANT INFORMATION: The absence of tar does not mean that IQOS ILUMA is risk-free. IQOS ILUMA provides nicotine which is addictive. |
Heated Tobacco Sticks: The Better Tobacco Choice
There are many benefits to heated tobacco. For example:
IQOS ILUMA produces less smell than cigarettes, and it is less likely to bother people around you*.
Switching completely to IQOS is less harmful than continuing to smoke**.
| Important information: IQOS ILUMA is not risk-free and provides nicotine which is addictive. |
Since the tobacco is heated and not burned, IQOS emits on average 95% lower levels of harmful chemicals compared to cigarettes***.
| Important information: This does not necessarily equal a 95% reduction in risk. IQOS is not risk-free. |
* 85% agreement amongst 674 adult consumers in Japan and Italy, 2020 – 2021.
** Based on the totality of evidence available for IQOS in comparison with continuing to smoke.
*** Reductions in levels of the 9 harmful chemicals the World Health Organization recommends to reduce in cigarette smoke, which do not include nicotine. See Important Information on https://za.iqos.com/product/iqos/information.html
See Important Information on https://za.iqos.com/product/iqos/information.html
