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This website is intended only for users of nicotine or tobacco products who are over 18.

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This website contains information about our smoke-free products and we need your age to make sure that you are an adult in South Africa who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information

Heated tobacco tips for beginners

Congratulations! You’ve taken the bold step to ditch cigarettes and go smoke free. You should be proud of yourself. While IQOS is not risk free and provides nicotine which is addictive, switching completely to IQOS is less harmful than continuing to smoke.

Now that you have your first heated tobacco device and are ready to get started, we have a few tips to ensure your experience remains smoke free.

How do you use heated tobacco devices?

To get started, ensure the device is fully charged. Once the IQOS device is charged and ready for use, a HEETS tobacco stick is inserted into the device holder. Be very careful not to damage your device when inserting your HEETS stick. When inserting your tobacco stick, don't twist or force it in.

By pushing the holder button to begin the heating process, a specially designed blade heats the HEETS tobacco stick which produces an inhalable vapour.

Once the experience is over, the used tobacco stick should be removed from the device and disposed of in a bin.

Are heated tobacco devices the same as vaping?

Heat-not-burn devices are very different from vaping devices. Vaping devices use e-liquid while heat-not-burn products replicate the ritual of cigarette smoking, but heats real tobacco to offer adult smokers the real taste of tobacco.

Are HEETS any good?

There is a HEETS flavour just for you. The tobacco sticks brand has a variety of flavours to suit everyone's palate, style and mood. Pick from eight flavours, starting from the bold taste of Russet. Use the handy HEETS flavour advisor to find the perfect variant for you.

Can you smoke HEETS without IQOS?

No, HEETS and IQOS were created as the perfect pair and should only be used together. This ensures you get a satisfactory experience and your IQOS device warranty remains intact. Never attempt to light or use HEETS alone.

How to get the best taste from your IQOS

Cleaning your device is the quickest and easiest way to get the best taste experience from your device. In just 3 steps, you can level up your experience. Tap the video to learn how to clean your device.

You can also get your device professionally deep-cleaned at no extra cost at any IQOS Experiential Space.

Is heated tobacco less harmful?

Switching completely to IQOS presents less risk to your health than continuing to smoke.  IQOS doesn’t burn tobacco, it heats it, emitting on average 95% less harmful chemicals compared to cigarettes.**

Important information: IQOS is not risk free and provides nicotine which is addictive 
*“95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette.  It does not necessarily equal a 95% reduction in risk. See Important Information on

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